Business is HUMAN
To be in business is to be deeply human. It’s big feelings, trauma, lived experience, resilience, politics, nuance, art.
Your business is an incredibly vulnerable extension of who you are at your core. Entrepreneurship embodies the whole scope of humanity… so why does it feel like all of that has been forgotten or bypassed?
You’re not doing business wrong — the business space is.
Business wasn’t made with most folks in mind… especially if you’re Black, NBIPOC, LGBTQIA+, fat, Disabled, neurodivergent, or have a message that goes against the grain.
Though I don’t think it was made for anyone other than old white men, it specifically doesn’t see the lived experience of those who are constantly othered.
I saw (and felt) a need for more ease and more humanity in the business space—which is why I support entrepreneurs create human-first, leadership-driven practices so they can sell out their offers without selling themselves out.
I wrote a book! It's called
Human First is 134 pages of easy-to-read, open-to-any-page business-ish musings on human-first practices intersecting being a misfit, mental health, and putting your art (your business) into the world in ways that honor and acknowledge your whole, human self.
The kindest words I could ever ask for—
“Working with Rachel has honestly been healing. I have worked with other business coaches before and so I was definitely hesitant, but this felt instantly different. It was clear I wasn't receiving advice or cookie cutter frameworks.
This was a true collaboration.
Rachel listened to me and held space for me that helped me rewrite the narratives so they honor my humanity and the humanity of those I work with. I have been able to identify and embrace my leadership style in a way that feels truly aligned and has allowed me to expand my business in away that meets me where I am at.” –Jodi